Hello
My name is Roberta and I’m a visual and brand designer and strategist who strongly believes in the power of storytelling and in the deep need of people to get emotionally connected on a daily basis through great stories and unique details.
I'm a curious, empathetic and experimental person, looking for a balance of simplicity and detail. Graduating in Product Design, I have always expressed interest in the most varied forms of design and crafts: I really appreciate variety, be it in people, environments, areas or projects. Besides this, I passionately believe in exchange and discussion; I think it is quite often a necessary added value to achieve the best results.
What I do like the most about my work is being surrounded by creativity and seeing early needs turning into strong ideas, then into detailed concepts before becoming real products. That’s fascinating.
But most of all I love the idea of building a world of positive consumption. I strongly believe it is the most important role of design these days: awareness.
Full .pdf online portfolio: portfolio
For any inquiry, getting in touch, or informations: